Ajusto, a platform specialising in home renovation services, wanted to offer its visitors instant support in order to answer common questions, streamline the user experience and increase service requests.
Iterates has integrated an intelligent chatbot into their website, enabling responses to be automated, needs to be qualified in advance and users to be directed to the right pages or forms.
Iterates designed and developed the application with a mobile-first approach to simplify decision-making and inspire families in their daily lives.
Features
- Chatbot available 24/7
- Automated answers to frequently asked questions
- Qualification of requests (type of service, location, urgency)
- Redirect to the right pages or forms
- Smooth integration into the existing site
- Escalation to a human adviser if necessary
Before iterates
- Long response times for basic requests
- User path can be confusing depending on the service
- Prospects lost through lack of immediate assistance
- Difficult to filter and qualify incoming requests
After iterates
- Instant support thanks to integrated chatbot
- A clearer, more efficient route
- Better qualification of applications from the outset
- Fewer repetitive questions for teams
- A more interactive and engaging site
Impact of the solution
- Increase in conversion rate
- Reduced processing time for simple requests
- A smoother, more reassuring user experience
- Productivity gains for Ajusto's teams
Skills used
- Needs analysis and conversational scenarios
- Front-end integration of the chatbot widget
- Configuring AI and automated responses
- Conversational UX
- Tests and iterations to optimise dialogue
Our support
Iterates designed the conversational scenarios, integrated the chatbot into the site and configured the automated responses to ensure a seamless experience for visitors and operational gains for Ajusto's teams.
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