The sales function is evolving in an increasingly complex environment: customers are better informed, competition is intensifying and sales cycles are getting longer. To meet these challenges, salespeople need to adopt a new sales strategy, based on data, artificial intelligence (AI) and effective tools.
This makes ChatGPT prompts a powerful ally. They make it possible to automate repetitive tasks, personalise interactions, identify opportunities, streamline processes and improve sales performance. In this article, you will discover the best AI prompts for saving time, optimising prospecting and boosting your sales development.
How to use ChatGPT to improve the productivity of sales teams
Use ChatGPT prompts to structure time-consuming everyday tasks efficiently. A well-designed prompt generates call scripts, follow-up emails, anticipates objections and provides powerful pitches. By personalising your prompts, you can add real value to every customer interaction.

Prompt 1: Create a precise sales prospecting script
Prepare a prospecting call script for a B2B company in the [sector].
This prompt helps you generate a clear framework for your prospecting calls. Thanks to ChatGPT, you can obtain relevant teasers, personalised according to the sector of activity targeted. This type of prompt helps you overcome the most common objections and improve conversion rates.
Prompt 2: Write a personal follow-up emailWrite a sales follow-up email after an initial customer meeting.
An example of a prompt that maintains the link with your prospects, recalls the key points of the discussion, suggests the next steps and saves your sales staff time. Thanks to AI, the e-mail is personalised according to the feedback data collected.
Prompt 3: Identify and respond to objections
Draw up a list of 10 common objections to the sale of [product/service] and suggest appropriate responses.
This prompt generates a sequence of objections with customisable responses to help salespeople overcome objections, gain confidence and improve sales performance. It can also be used as a sales training tool.
Prompt 4: Generate a powerful pitch to convince a prospect
Create a 30-second pitch to convince a prospect at a trade show.
One of the best prompts for optimising face-to-face interactions. The prompt helps you formulate a clear, impactful presentation that respects time constraints while highlighting the company's offerings.
Examples of ChatGPT prompts used by Iterates
At Iterates, we use models such as ChatGPT to transform prompts into operational resources for sales teams. Example of a prompt used with Copilot Agent Researcher :
Example: You're an expert in sales strategy. Identify current trends in B2B sales in Europe and propose a synthesis of best practices.
This type of prompt generates a report on market trends, the right questions to ask, mistakes to avoid and the latest information to anticipate customer needs and plan the best actions.

Why integrate AI prompts into your marketing and sales strategy?
ChatGPT makes it possible to improve sales efficiency by automating repetitive tasks, personalising interactions and increasing the quality of follow-ups. AI prompts also make it easier to identify friction points in the customer journey, bottlenecks and the next steps to be optimised.
Sales people who want to improve their return on investment and overall performance need to integrate these tools into their marketing strategy. The best ChatGPT prompts are those that respect business objectives while adapting to the specific needs of users.
Conclusion: use the best ChatGPT prompts to improve your results
Prompts are no longer simple requests. They are becoming powerful tools that are transforming the way sales teams work. ChatGPT makes it possible to create tailor-made prompts, automate follow-ups, identify trends and personalise offers with precision.
Salespeople who want to streamline processes, leverage customer feedback data, personalise interactions, overcome objections and automate time-consuming tasks now have an intelligent sales assistant at their disposal. ChatGPT has the potential to transform marketing and sales strategy, including helping to identify key points, predict next steps, create effective prompts and avoid common mistakes.
Would you like to build prompts adapted to your sales context, automate your reminders or prepare your teams for AI? Contact Iterates for tailor-made support.


