In a constantly changing working environment, marked by technological acceleration and a growing mass of data, artificial intelligence is becoming a strategic lever for businesses. Using ChatGPT makes it possible to structure information efficiently, save time and transform raw data into actionable insights. Thanks to well-designed prompts, it is possible to automate certain monitoring tasks, optimise decision-making processes and create high added-value content.
ChatGPT prompts do not replace human analysis, but they do make it easier to collect and analyse data and structure a relevant action plan. A good prompt generates a clear structure that can be customised according to the specific needs of each company. So here are 5 ideas for AI prompts to boost your competitive intelligence, innovation and content creation strategy.
Prompt 1: Identify technological trends
Ask ChatGPT: «Identify the 10 major technological trends in [year] in the field [sector] and formulate an actionable summary.»
This prompt transforms your productivity by automating research and structuring key information. A well-formulated prompt helps you anticipate market trends and obtain results that you can use directly.
Prompt 2: Keeping up with the competition
Formulate this prompt to ChatGPT: «Analyses the three main competitors in the sector [sector of your choice] and offers a comparison of their strengths, weaknesses, selling points and marketing strategies.»
This type of prompt makes it possible to structure the feedback from competitive intelligence, create a summary deliverable and act more quickly against your competitors. ChatGPT can structure this data and refine the analysis according to your objectives.
Prompt 3: Analysing an emerging market
Using ChatGPT, write: «Develops a comprehensive analysis of the market [market of choice]: size, key players, outlook, risks, opportunities and recommendations.»
This generative prompt enables you to produce a synthetic, usable deliverable. It is particularly useful for innovation, marketing and communication, business development and entrepreneurial teams looking to explore new territory.
Prompt 4: Detect strategic risks
Here's a relevant prompt: «List the 5 main risks associated with launching a product or service [product/service] in [sector]. Propose a mitigation plan for each.»
This prompt generates a useful structure for project management, enabling you to anticipate obstacles and plan your days efficiently. Thanks to ChatGPT, this stage becomes less repetitive and more strategic.
Prompt 5: Produce a weekly newsletter or monitoring note
Example prompt: «Each week, generates a watch note on the latest news in AI applied to European SMEs from reliable sources. Summarises the 5 most relevant articles, adds actionable insights, suggestions and offers a version ready to be emailed or published on LinkedIn.»
This prompt helps you to automate a time-consuming task, create customised content for a newsletter or a presentation pitch, and easily disseminate best practice within your team.
Concrete example of use with ChatGPT
Copilot Agent Researcher or any other AI-based solution can use these prompts to generate a structured deliverable. For example, by asking ChatGPT: «You're an innovation expert. Every Monday, review the 5 most relevant articles on AI trends, summarise them and add concrete suggestions», you get an effective intelligence assistant that helps improve SEO, create structured content and boost your internal results.
So, without any repetitive effort, you can automate content creation, optimise your strategic intelligence and give a new dynamic to your marketing and communications.
Conclusion
Automating intelligence using AI does not replace human expertise, but it does amplify it. By using well-formulated AI prompts, you can refine your strategy, optimise your processes and turn information into concrete action. ChatGPT can become a powerful lever for organising ideas, writing with precision, structuring your projects and creating quality content.
Are you a freelancer, entrepreneur or innovation manager? Find out how to use ChatGPT to boost your business intelligence, personalise your deliverables, transform your emails, plan your days and optimise your project management. Thanks to ChatGPT, you can go from raw to usable with efficiency and gain a sustainable competitive advantage.
👉 Would you like to set up an automated intelligence system, improve your responsiveness and structure your innovation processes? Contact Iterates today to find out how we can turn your monitoring practices into a performance driver.
