Tourism IT development agency

Digitalisation tourism is now an essential lever for travel agencies, hoteliers, transport companies and other players in the travel industry. It meets the new expectations of travellers, who are increasingly connected and looking for personalised experiences.

The main benefits of digitalisation in tourism :

• 24/7 accessibility These websites and applications allow travellers to book a hotel, plane ticket or activity at any time, from their smartphone or computer.
  
  
• Personalised customer experience Thanks to digital tools (CRM, big data, AI), tourism companies can offer recommendations tailored to customers' preferences and history.
  
  
• Fluidity and speed Online check-in, digital payment, real-time booking management and instant notifications improve the customer experience.
  
  
• Increased visibility Digitalisation, via search engine optimisation, marketplaces and booking platforms, is enabling tourism businesses to reach an international audience.
  
  
• Optimising costs and processes Automation of reservations, intelligent availability management and digital monitoring of operations reduce errors and improve profitability.
  
  
• Enhancing brand image A tourism player equipped with modern digital tools inspires confidence and differentiates itself from its competitors.
  
  

In short, digitalisation is transforming tourism into a sector more fluid, accessible and focused on the customer experience, while enabling companies to remain competitive.

Schedule an appointment to explore how Iterates can digitalise your tourism services.

Iterates supports players in the tourism, hotels and leisure in their digitalisation process by developing customised digital solutions that improve customer experience, visibility and operational performance.

Digital solutions developed by Iterates for the tourism industry:

• Web and mobile booking applications Hotel booking: intuitive systems for booking hotel rooms, flights, holidays or activities, with real-time availability management and secure payments.
  
  
• Customer portals and partner extranets platforms enabling agencies, guides, hoteliers and transport operators to centralise their offers and simplify communication with their customers.
  
  
• Specialised CRM for tourism customer and prospect management, tracking of travel preferences, automated reminders and personalised loyalty programmes.
  
  
• E-commerce solutions and tourism marketplaces creating multi-provider platforms to promote and sell offers (holidays, excursions, tickets, events).
  
  
• Internal management tools The new service includes team planning, resource management, invoicing and reporting to improve the efficiency of tourism operators.
  
  
• Artificial intelligence and big data These include personalised recommendations for travellers, analysis of booking behaviour, visitor forecasts and price optimisation (yield management).
  
  
• Immersive experiences virtual tours, interactive maps and augmented reality modules to enhance the customer experience before and during the journey.
  
  

In short, Iterates designs digital solutions that enable tourism operators to’attract more customers, increase bookings and offer a modern, connected travel experience.

The digital tools play a key role in improving the’travel experience, by making each stage of the journey more fluid, personalised and engaging.

Digital levers to enhance the traveller experience :

• Simplified bookings Websites and intuitive applications that allow you to compare, book and pay online quickly, with real-time confirmation and tracking.
  
  
• Customised offers Thanks to big data and artificial intelligence, travellers receive recommendations tailored to their preferences, habits and favourite destinations.
  
  
• Mobile travel applications A new service: with interactive maps, digital guides, personalised itineraries, contactless check-in/check-out and push notifications.
  
  
• Customer portals and CRM online access to bookings, travel history, additional services and loyalty programmes.
  
  
• Immersive experiences These include 3D virtual tours, augmented reality to explore a site before the visit, and interactive videos.
  
  
• Real-time communication chatbots, online support and integrated messaging offer travellers immediate assistance, whatever their time zone.
  
  
• Post-stay management Online: automated feedback tools and online reviews that improve customer relations and the digital reputation of tourism operators.
  
  

In short, digital tools can turn travel into an unforgettable experience. a connected, fluid and personalised experience, where the customer feels supported every step of the way.

Discover our expertise in mobile applications for tourism.

A customised online booking platform enables tourism operators (hotels, agencies, transport companies, leisure activities) to go well beyond standardised solutions such as Booking or Airbnb. It offers key competitive advantages:

The benefits of a customised booking platform

• Personalised user experience The interface is adapted to your brand identity, the booking process is simplified and the functions are designed with your customers in mind.
  
  
• Flexibility and scalability The possibility of adding specific modules (multi-currency payment, multi-provider booking, promotions management, integration with your in-house tools).
  
  
• Data independence and control Unlike third-party platforms, your customer and transactional data remains confidential and under your control.
  
  
• Optimising margins no commission to be paid to a third party, which increases the profitability of direct sales.
  
  
• Integration with your business systems seamless connection with your CRM, ERP or channel manager to synchronise your stocks, availability and prices in real time.
  
  
• Integrated loyalty tools digital loyalty programmes, promotional codes, personalised recommendations and automated communication.
  
  
• Enhanced SEO and visibility the platform is optimised to attract organic traffic, build customer loyalty and reduce dependency on OTAs (Online Travel Agencies).
  
  

In short, a customised booking platform gives you more control, more profitability and a unique customer experience, This is a sustainable competitive advantage.

A mobile application dedicated to travel is an essential tool for improving the experience of travellers while strengthening the competitiveness of the tourism industry. It offers numerous advantages for both customers and businesses.

Benefits for travellers

• Real-time accessibility with bookings, tickets, interactive maps, itineraries and notifications available directly on your smartphone.
  
  
• Personalised experience : recommendations for activities, local suggestions and services tailored to travellers' preferences.
  
  
• Fluidity and simplicity digital check-in/check-out, secure mobile payments and instant tracking of bookings.
  
  
• Ongoing support support via integrated chat, interactive FAQs or push notifications to keep you informed of any changes (delays, cancellations, new offers).
  
  
• Enhanced experiences digital guides, virtual tours, augmented reality and practical information accessible on the move.
  
  

Benefits for tourism operators

• Customer loyalty and relations The mobile application enables direct contact to be maintained with travellers and personalised offers to be made.
  
  
• Optimising revenues Thanks to cross-selling and targeted promotions, companies can increase their sales.
  
  
• Improved brand image A modern, intuitive application that promotes the company as innovative and customer-focused.
  
  
• Data collection Tracking travel behaviour, preferences and returns to refine the offering and anticipate needs.
  
  

In short, a mobile application dedicated to travel allows you to make holidays more fluid, interactive and personalised, while offering tourism professionals a a powerful tool for building loyalty and growth.

Automation is a major asset for travel agencies and hotels, It simplifies day-to-day management, improves the customer experience and boosts profitability.

The benefits of automation for travel agents

• Centralised reservations automated request processing, immediate confirmation and real-time availability updates.
  
  
• Management of quotes and invoices Automatic generation of personalised quotes and compliant invoices for greater speed and reliability.
  
  
• Automated reminders Reminders: sending reminders to finalise a booking, follow up on a payment or propose additional offers.
  
  
• Personalised travel automation, coupled with AI, to recommend holidays or activities according to the traveller's profile and preferences.
  
  

The benefits of automation for hotels

• Digital check-in and check-out simplified check-in via mobile app or kiosk, with no queuing.
  
  
• Availability management Automatic room updates on booking platforms and the hotel's official website.
  
  
• Customer communication automatic emails and notifications for booking confirmation, welcome, service suggestions and post-stay follow-up.
  
  
• Optimising occupancy rates automated yield management to adjust prices according to seasonality and demand.
  
  
• Maintenance and housekeeping automatic alerts to notify cleaning or room maintenance, guaranteeing better customer service.
  
  

In short, automation helps tourism operators to save time, reduce errors and deliver a smoother, more personalised customer experience.

Schedule an appointment to implement automation solutions tailored to your needs.