O-reason: digital solution to regulate alcohol consumption in Wallonia
O-reason is an innovative mobile application developed to regulate the sale and consumption of alcohol in Wallonia. It enables users to set their own consumption limits via a digital profile and to identify themselves quickly in shop. The aim is to give consumers a sense of responsibility, while making it easier for retailers to monitor consumption.
Features
- User profile with customisable restrictions
- Green/red visual indicator to validate consumption rights
- Anti-screenshot system to prevent fraud
- Web interface for non-smartphone users (paper certificate)
- Secure back office for administrative management
- RGPD compliance and enhanced cybersecurity standards
Before iterates
- No digital consumption control solution
- Individual responsibility is difficult
- Lack of tools for retailers to deal with at-risk customers
- No centralised management of profiles and data
After iterates
- Easy-to-use application with clear indicator
- Active user empowerment
- Reducing fraud with a tamper-proof interface
- Better supervision of alcohol sales practices
- Easier user management for administration
Impact of the solution
- Better supervision of alcohol consumption
- Reducing the risk of misuse and mis-selling
- Satisfaction of commercial partners (bars, shops)
- Pioneering position in digital prevention
Skills used
- Secure mobile development (anti-screenshot, dynamic status)
- UX design for sensitive behaviour
- RGPD compliance & personal data management
- Web development and multi-role back office
- Agile product management and deployment strategy
Our support
We worked with O-reason right from the strategic thinking phase, with a scoping workshop to clearly identify the needs of each stakeholder: users, retailers, public authorities. The UX was designed to ensure simple, intuitive adoption. We prototyped mock-ups that were validated by the target users before embarking on mobile development. Emphasis was placed on data security and the integrity of user statuses. A powerful back-office was developed to enable the organisation to easily manage data and profile changes.
Testimonials
They trust us
BNP Paribas, J&J, Worldline/Ingenico, SP Finances and many others rely on us for their digital projects and talent needs.
Our other projects
Our services
