Project created by iterates

O-reason: digital solution to regulate alcohol consumption in Wallonia

O-reason is an innovative mobile application developed to regulate the sale and consumption of alcohol in Wallonia. It enables users to set their own consumption limits via a digital profile and to identify themselves quickly in shop. The aim is to give consumers a sense of responsibility, while making it easier for retailers to monitor consumption.

Mobile Applications

Features

User profile with customisable restrictions
Green/red visual indicator to validate consumption rights
Anti-screenshot system to prevent fraud
Web interface for non-smartphone users (paper certificate)
Secure back office for administrative management
RGPD compliance and enhanced cybersecurity standards

Before iterates

After iterates

Easy-to-use application with clear indicator
Active user empowerment
Reducing fraud with a tamper-proof interface
Better supervision of alcohol sales practices
Easier user management for administration

Impact of the solution

Skills used

Secure mobile development (anti-screenshot, dynamic status)
UX design for sensitive behaviour
RGPD compliance & personal data management
Web development and multi-role back office
Agile product management and deployment strategy

Our support

We worked with O-reason right from the strategic thinking phase, with a scoping workshop to clearly identify the needs of each stakeholder: users, retailers, public authorities. The UX was designed to ensure simple, intuitive adoption. We prototyped mock-ups that were validated by the target users before embarking on mobile development. Emphasis was placed on data security and the integrity of user statuses. A powerful back-office was developed to enable the organisation to easily manage data and profile changes.